Ten years ago, a new dimension of design thinking was launched when Steve Jobs introduced its coming revolution on the mobile phone market. The iPhone did not only offer a new design and integration of new functionality, but it also worked to redesign human behaviour. Tania Lombrozo is a psychology professor at the University of California, writes about the smartphone technology to revolutionize behavioral science: “That’s because, for the first time in human history, a large proportion of the species is in continuous contact with technology that can record key features of an individual’s behaviour and environment.” Research projects like a study with more than 12 000 participants that twice every day should report their mood and location in an Android app with additional information collected with the phone’s location sensors, has already been finished. But more advanced research is on the way in order to study “how different experiences, behaviours and environments relate to each other and evolve over time, with the potential to improve people’s productivity and well-being in a variety of domains”, Professor Lombrozo writes. Source: npr.org
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