More services: Storyteller On Demand for interaQtive Books
What will make your business rock? Make your customers, clients, visitor stay longer, buy more and enjoy doing it? As a matter of fact “doing” is really the keyword for the solution. This leads us to the Maker Market and a Gamification in Practice formula, which foundation, however, is creating …
Problem-solving, freer thinking to manage new opportunities, where the focus shifts from knowing the answer to asking the right questions, learn human behaviour and ethics, in other words, soft skills, for prosperous working life. As such skills are and will be a hard currency on the labour market. As Artificial …
Design finding its way to the core of business organizations as a source of transformation. But the development does not concern aesthetics as the term implies. Instead, the impact of design changes the way people work as a response to new market realities and the force of digitization. Design Thinking …
The transformative forces of the technological revolution include a set of broader socio-economic, geopolitical, and demographic drivers of change. The interaction between the drivers creates developments in multiple directions where the interconnection in between makes them intensify one another even more. However, instead of focusing on jobs that will disappear …
George S. Day, Professor of Marketing at Wharton Business School, identifies the interplay of three transformative driving-forces to manage marketing activities in the digital age. Firstly, the impact of digital technologies Secondly, the changing role of the Chief Marketing Officer (CMO) Thirdly, emerging organizational design. Marketing strategy from a new perspective …
Every age has its innovative format for storytelling to trigger action. The oral tradition proceeded to innovations like the printed book’s texts and illustrations, to proceed to move image and sound in the form of film, radio, and TV. What is significant is that the power of a good story …
Design thinking is like a workable learning experience in general, one-size-does-not-fit-all. It should not be constructed in the form of a box, nice to look at, but not much more. Since when you open it you receive an assembly line that produces a theory of what you and everybody else …
Neuroscience research shows how users react to and engage with in-app mobile video ads. The purpose of the research was to help marketers of digital marketing understand the main keys to gain higher ad receptivity. To get more human attention to boost your brand. In the study users’ reactions to …
In an open source approach to lifelong learning, the student becomes a co-creator of knowledge and skills. This is in contradiction to the 20th Century systemic approach where the learner was a passive receiver of information and strict how-to-instructions. Then, how do you upgrade and value the quality of lifelong learning …
If you run an ecommerce business, expanding into international sales is a good way to boost your revenue. Many businesses find that it’s a good way to increase their conversion rate because they are opening themselves up to larger markets. But it’s not all good news because you also have …
