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European Time Machine project to reinvent the past for the benefit of business

European Time Machine is one of six proposals that received funding in a large-scale research initiative from the European Commission. The project focus on using historical big data to design and visualise the historical development of cities across Europe. Amsterdam is one of many cities that now are following in steps of pioneers like Venice and Lausanne to develop a time machine for their city. 3D reconstructions of the city The technology is based on… Continue reading

Brand Management transforms to Brand Publishing

Brand management is a 20th Century term that is now transforming into the sharing economy. The outcome is that the broadcasting of values and design and events is becoming more of publishing of engaging content and collaboration with an audience. Meaning that the focus more is on the direct interaction with the audience that becoming collaborators in building the brand. Act like a publisher Greg Satell, business consultant writes in Harvard Business Review: “… marketers… Continue reading

The Publishing Industry towards a new Reality

Digitalisation is transforming the whole publishing industry, new business models that profoundly decreasing the dependency of the old is appearing and getting consolidated. In this spirit, the publishing companies are streamlining their cost structures, strengthening their balance sheets and restructuring their portfolios. The revenues for newspapers is becoming more diversified. Instead of an exclusive focus on traditional advertising and subscription. Digitalisation is adding more value in the form of revenue from broadcasting, digital properties, new… Continue reading

Psychology of the new Working Life – Three trends

Psychology of Millennials The most important bonus Millennials want in their working life, according to research from Bersin by Deloitte, is not cash bonuses or greater vacation allowances, but instead, it is more relevant training and development (T&D) opportunities. 22% preferred T&D before more flexible hours (19%), cash bonuses (14%) and greater vacation allowances (8%). 66% of the Millennials also want to be creative in their workplace and 80% want appraisals on their performance from… Continue reading

Students developing entrepreneurial skills in startup competition

In their efforts of developing entrepreneurial skills, 33 teams of students at Purdue University is competing in the startup competition. The prize is totally $115 000 that will be awarded by a panel of alumni with entrepreneurial backgrounds. The prime goal is for the students to develop entrepreneurial competence. At the same time, several successful startups have grown out of the competition during the years it has been arranged. This includes three winners from the… Continue reading

Best approach to Entrepreneurship Education at Universities

New research on Entrepreneurship Education at Universities from Örebro University in Sweden shows that best practice for this field requires a design thinking approach. The authors Gabriel Linton and Markus Klinton write as a background: “Entrepreneurship has traditionally been taught from a business administration perspective, where predicting the future is central and where the world is seen as linear with known inputs and outputs. The world of entrepreneurs is quite different, usually highly uncertain environment,… Continue reading

The Return of the Higher Education Republic

During the Renaissance scholars and students were wandering between the growing amount of universities searching for the knowledge and engaging environments of their own choice. As the centuries went by this goal was abandoned in favour of the nations’ demands. Especially from the 19th Century and onwards the main goal was to build a powerful nation-state. In this spirit, the equation of education during the past two centuries has been that the nation has acknowledged… Continue reading

The essence of successful entrepreneurship according to Eric Schmidt

On 27th November 2018, Eric Schmidt, former Google CEO and Alphabet executive chairman delivered the Centre for Entrepreneurs Annual Lecture. An event that developed into a guide to successful entrepreneurship. In defining an entrepreneur he said if somebody asked him: “I’m doing this what do you think?” This is according to Eric Schmidt a sign of a bad entrepreneur, but if the entrepreneur instead said: “I’m doing this. If you have time I will explain to… Continue reading

Taking workplace engagement and effectiveness to the next level

How can you make the work environment more effective with interactivity, more human-centric and last but not least … fun? Ok, let’s see, imagine the scene where the staff of a project entering the conference room, the project leader says: “Watson, bring me the last working session.” The computer recognizes and greets the project staff, then retrieves the materials used in the last meeting and displays them on three large screens, and the work can… Continue reading

Originality as the most valuable asset

In an age where originality is hard-currency or rather soft currency. Everything that starts with “mass” is seen as a gust from the past. Designers are what often stands between market success and failure. It is an environment where intuition and preferences should be fed with a pleasant experience. Not like before when everybody was offered more of the same thing as everybody else. This means that the image of the starving artist of 20th… Continue reading