• Advertising

Latest News: Improving Customer Engagement with Gamification and Virtual Reality

Latest News: Improving Customer Engagement with Gamification and Virtual Reality

eLearningworld News from Germany and Switzerland The travel industry has a loyalty problem, when choosing which services to use, the brand is often far from the top of the list. To make the brand more important and to find methods to gain new customers Lufthansa and Swissair has joined together in a project called Guesstinations. This is an app that through Google’s Cardboard device that delivers a 360° experience with images from Google Streetview from… Continue reading

Latest News: Lufthansa opens eBookstore for on board Entertainment

Latest News: Lufthansa opens eBookstore for on board Entertainment

eLearningworld News from Germany The German airline company Lufthansa partner with Sobook to offer an in-flight eBookstore on their long haul flights. The store opens in 2016 as a part of the entertainment-offer where the passengers will able to buy streaming books with their smartphones and tablets. The service will also offer the passengers destination-based recommendations of books, for example: “The five best books for your flight to New York.” However, the offer will only… Continue reading