• Advertising

Content Marketing trends from Collaborative to Tech – Trend 2 of 5

Content Marketing trends from Collaborative to Tech - Trend 2 of 5

Design thinking to target people and their needs To use a design thinking approach for your content marketing strategy means to meet your audience from their individual prerequisites. Data is here the goldmine both to get a hold of what works for already published content and how to improve it, and also to receive sensible intelligence for coming campaigns. However, data gives rarely the full picture of peoples rational- and emotional requirements, which calls for… Continue reading