Researchers from Friedrich-Alexander-Universität in Erlangen-Nürnberg have developed ten proposals to provide publishers with inspiration to concepts for new business models. “The key element of publishing 4.0 is the customer-driven approach,” Jörn Fahsel, said, he is a doctoral candidate at Institute of Book Studies (E-publishing and Digital Markets) and a member of the research team behind the study. The analysis of the publishing 4.0 trends is based on a survey with newspaper- and scientific publishers as well as education providers. Basically, research methods of industry 4.0 is being applied to the publishing industry’s prerequisites.
Another trend of transforming the publishing industry, new business models that profoundly decreasing the dependency of the old is appearing and getting consolidated. In this spirit, the publishing companies are streamlining their cost structures, strengthening their balance sheets and restructuring their portfolios. The revenues for newspapers is becoming more diversified. Instead of an exclusive focus on traditional advertising and subscription. Digitalisation is adding more value in form of revenue from broadcasting, digital properties, new models like pay-as-you-access and personalised content. Many old, as well as new publishing companies, is heading toward a bright future. Source:Nasdaq and FAU
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